I was five years old when my grandmother and mother brought home a small strawberry plant. I watered it every morning, watched tiny white flowers bloom, and harvested my very first fruit with my own hands. That afternoon, we made a little jar of strawberry jam together. It was, without question, one of the happiest moments of my childhood.
Then one day, the plant was gone. Its lifecycle had ended — and so had that small, perfect world I had built around it. I cried.
Growing up, I realized something: growing a single plant is easy. Maintaining a living garden inside a busy urban apartment is not. There is never enough time. There is soil on the floor. There is guilt when a plant dies because you forgot to water it.
I wanted every family to have a little garden in their home — not as a chore, but as a source of joy, connection, and clean food.
That is why I built FARMILY. A solution where your garden is always green, always thriving — because fresh pods arrive every month to replace what you've harvested. No mess. No expertise needed. No guilt.
Just a family, a tower of living plants, and the simple happiness of eating something you grew yourself. Your urban garden is waiting.